PRODUCT MARKETING MANAGER

Company: DocuSign
Location: Chicago
Posted on: October 30, 2024

Job Description:

Company Overview

Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign's Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you'll do

As a Product Marketing Manager at Docusign, you'll be at the forefront of driving eSignature adoption, cross-sell, and upsell initiatives. Your GTM expertise will shine as you collaborate with Sales, Marketing, and Product teams to enhance segmentation, map out the customer journey, and optimize the full-funnel experience.You'll craft compelling product messaging and positioning, equip our field teams with vital content and tools, and build a strong pipeline for our portfolio. If you're a customer-focused marketer and impactful storyteller, this is your chance to create a significant impact on our growth trajectory.This role is an individual contributor role reporting to the Director of Product Marketing - eSignature.Responsibilities

• Be responsible for the positioning, messaging, and value propositions of our eSignature product.
• Uncover customer insights to improve the customer journey, drive better experiences, and account growth, then refine and optimize messaging based on these insights.
• Collaborate with Product Management to ensure customer needs are reflected in the way the product roadmap is prioritized, packaged, priced, and communicated.
• Partner with demand generation to create compelling campaigns that drive acquisition and upsell opportunities.
• Partner with Sales Enablement to ensure that Sales has the right content, tools, and training to develop and close deals effectively.
• Drive usage and create expansion opportunities in collaboration with customer success.
• Work with International Marketing to showcase the value of eSignature solutions in our core international regions.
• Support strategic customer and internal events (e.g., customer/partner conferences, sales meetings) by owning development of presentations, sessions, trainings, and speaking.
  Job Designation
  
  Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.
  What you bring
  
  Basic
  • 5+ years of product marketing experience in the B2B SaaS space.
  • Experience using data for customer insights and recommendations.
  • Experience working with multiple cross-functional teams.
  • Experience understanding and simplifying complex, technical topics for non-technical audiences.Preferred
    • MBA from a credible school.
    • Strong analytical and problem-solving skills.
    • Excellent verbal and written communication skills.
    • Self-starter who can accomplish projects with minimal need for supervision.
    • Highly collaborative, enthusiastic, open, proactive, and results-driven.
      Wage Transparency
      
      Pay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.Based on applicable legislation, the below details pay ranges in the following locations:California: $114,200.00 - $177,100.00 base salary.Washington and New York (including NYC metro area): $109,600.00 - $156,950.00 base salary.This role is also eligible for bonus and benefits.Global benefits provide options for the following:
      • Paid Time Off: earned time off, as well as paid company holidays based on region.
      • Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement.
      • Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment.
      • Retirement Plans: select retirement and pension programs with potential for employer contributions.
      • Learning and Development: options for coaching, online courses and education reimbursements.
      • Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events.
        Life at Docusign
        
        Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At Docusign, everything is equal.We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you'll be loved by us, our customers, and the world in which we live.AccommodationDocusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance.Applicant and Candidate Privacy Notice
        States Not Eligible for Employment
        
        This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
        Equal Opportunity Employer
        
        It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.EEO Know Your Rights poster#LI-Hybrid #LI-KB5
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Keywords: DocuSign, Des Plaines , PRODUCT MARKETING MANAGER, Advertising , Chicago, Illinois